Features that capture your entire marketing lifecycle
We built Marketing Plus to empower your business to reach your audience at the right time, ensure marketing effectiveness, and more. From planning to successful execution: manage your marketing efforts from a single platform.
Getting Started
Marketing Collateral Management
Content is everything in marketing. We've simplified the way you create, manage, and look at content so you can focus on writing the most amazing copies.
Learn MoreGreat copy is magic
Marketers are known to spend a lot of the company's money, but hey,
they are also good at writing great copy. With Marketing Plus, we help you create and manage your marketing collateral and more.
Creation and collaboration
Write, collaborate on, and publish content seamlessly.
- Involve your best team members and track the changes that each of them make for the best review process.
- Manage document versions easily so you can keep track of all your team's creative inspirations.
- Meet Zia, our AI-powered document assistant who helps you correct and polish your content based on the context.
Collateral management
We marketers know how many documents, presentations, sheets, and files we handle on an everyday basis. And that's not even the toughest part! Keeping them in one place, fully organized is even harder.
- With brand assets, keep your collateral in one place, so you know where to find your brand guideline document the next time you need it.
- Share files with a specific team member, everyone with a certain role, or a whole team.
- Discover the right collateral with file search.
- If you're working with an agency or people outside your company, use the external share option, and password protect your documents for safe sharing.
Marketing automation
Guide your audience through a unique engagement journey by showing them messages based on how they've interacted with you.
Learn MorePersonalized contact journey
Create a unique journey for every contact and decide the path you want them to take from the very first touchpoint to how they interact with you at every step.
- Design your engagement journey with our editor or choose from a range of pre-existing automation templates for welcome journeys, lead nurturing, and more, which give you the benefit of personalized engagement while saving you time.
- Access engagement-specific reports that help you constantly track and view how your audience is passing through each stage.
Complete campaign management
Marketing Plus comes with a comprehensive campaign workspace that helps you manage and launch your campaigns, big or small, with ease; from product announcements to press releases, website projects to email campaigns.
Learn MoreComplete campaign overview
With Marketing Plus, you can view and manage everything related to a campaign from a single screen.
- Manage overall campaign information like launch date, status, and progress.
- Create, assign, and track activities that are crucial to your next campaign on every channel you use, from emails, to social media, to surveys, and more.
- Modify your campaign plan and add new stages and tasks as you go.
Campaign activities
Every successful campaign is the result of multiple activities, across channels working seamlessly.
- Add new activities to your campaign including email, social media, scheduling a webinar, SMS, surveys, and blogs, without having to leave your campaign workspace window.
- Track the status and progress of every activity whether it is launched, scheduled, or pending.
To-dos
It's important to have clear visibility of who's handling what in a campaign. Get complete visibility over everything that's happening with a specific campaign.
- View campaign-related tasks grouped by their status, the activities performed on them, or their owner.
Campaign collaboration
When you can't see your team, talk to them in real time.
- Plan, comment, collaborate, tag people, share news, or make announcements about your campaign.
- Attach documents related to your campaign using our Discussions feature.
Unified marketing analytics
Successful execution of marketing efforts is one thing, but knowing how they translate to business success is even more important. With Marketing Plus, we offer the power of unified marketing analytics to help you see which channel is giving the best ROI for your spend.
Learn MoreHolistic marketing picture
Analytics helps you blend data across your marketing projects on different marketing channels to help you get a combined marketing picture. Get a quick glance of how much investment you've made across each channel and which campaign or channel is giving you the best ROI.
Marketing and sales insights
Combine your marketing spend data with your CRM sales data to get a view of how your marketing translates to actual sales ROI.
Collaborative marketing insights
Develop and share reports with your team, or collaborate with them via comments.
Paid marketing insights
Drill down further to get insights into your paid marketing efforts for your business.
Website performance tracking
Measure key metrics and how your visitors are interacting with your site to help you get the best version of every page.
Learn More- Find out how your visitors are navigating through your site and how many of them make it to the bottom of your page with heatmaps.
- Test out new messaging and major updates it with a small number of your visitors before implementing them by creating A/B tests.
- Analyze how your links are performing.
Manage your marketing budgets effortlessly
Keep your marketing spend within the approved budget. Set a defined marketing budget for your brand and marketing projects. Add expenses, categorize them based on activity type, location, and objectives, and monitor all these expenses in a simple dashboard.
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Brand and user management
Say goodbye to siloed administration of your brand. With unified brand management, you can manage channels, campaigns, users, and user permissions from one screen.
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Team collaboration
Collaborate with your marketing team in real time via chats, calls, and face-to-face meetings. Create groups, discuss ideas, and seamlessly review marketing performance on chat.
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Landing pages
Easily create landing pages using preexisting templates or a drag-and-drop builder. Use A/B testing to identify what works best. Leverage tools like heatmaps, scroll maps, and real-time analytics to deliver personalized experiences to visitors and convert them into customers.
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Unified marketing calendar
Plan and visualize your marketing activities better with a marketing calendar. Create a custom calendar tailored to your goals and activities—exclusively for you—and share the view with the relevant members to achieve your goals faster.
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Manage your marketing with confidence.
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