How Zoho Social helped Corner Cabinet Corp boost efficiency and engagement
- INDUSTRYManufacturing
- TYPEB2B
How long have you been using Zoho Social?
Our company has been actively using Zoho Social for approximately one year.
What solution were you using before Zoho Social, and what challenges did your business face?
Prior to adopting Zoho Social, we used Buffer for social media scheduling and management. While Buffer provided similar functionality, we found it lacked the seamless integration and cost-efficiency that Zoho Social offers within our existing Zoho suite.
Zoho Social has taken the stress out of managing multiple platforms, allowed us to post more consistently, and helped us better connect with our followers — all while keeping our social media expenses low. Nicola Richard
What do you like most about the product?
What I value most about Zoho Social is its integration with our overall Zoho ecosystem, which helps us streamline operations and reduce our social media management costs. The ability to plan and schedule content in advance is especially beneficial for our small business, as we do not have a dedicated social media team. Zoho Social allows us to maintain a consistent online presence without significantly impacting our day-to-day operations.
Why did you choose Zoho Social?
Zoho Social was included in our existing Zoho suite, making it a natural choice for us. It allowed us to eliminate the need for third-party subscriptions like Buffer, resulting in a more consolidated and cost-effective approach to social media management.
How do you/your team use Zoho Social on a daily basis?
On a daily basis, I use Zoho Social to review scheduled and published content via the calendar interface, manage incoming direct messages and comments across multiple platforms, and track post performance using the built-in analytics tools. Its user-friendly dashboard makes these tasks efficient and centralized.
What key challenges does Zoho Social help you overcome?
Zoho Social significantly reduces the complexity of managing multiple social platforms by providing a centralized dashboard. For a small business without a dedicated marketing team, this consolidation is critical. It also allows me to batch content creation and schedule posts in advance, which greatly improves time management and ensures a consistent posting schedule.
What benefits has your business experienced since using Zoho Social?
Since implementing Zoho Social, our business has seen an increase in content consistency and overall social media engagement. The platform's analytics tools have helped us identify which types of content perform best, allowing us to tailor our strategy for maximum impact.
How does Zoho Social’s scheduling/publishing feature (or any other feature) support your content planning and publishing efforts?
The scheduling and publishing functionality is one of Zoho Social’s strongest assets. It eliminates the need for daily manual posting, which frees up time for other responsibilities. Knowing that content will be published automatically across multiple platforms provides peace of mind and improves overall productivity.