Key challenges in the ecommerce industry
- Reaching inboxes
- Trust building
- Secure email sending
- Cart abandonment
- Bounce handling
Reaching inboxes
Asking customers to "check their spam folder" for important emails, like OTP or password reset, damages your brand's credibility and reputation. Many businesses struggle to follow proper protocols and maintain a solid sender reputation.
Trust building
According to research, 60% of online shoppers check their order status daily, and 17% check it multiple times a day. Failing to send timely order updates or confirmation emails can leave customers feeling anxious and ignored. This erodes trust and reduces the chances of repeat purchases.
Secure email sending
Transactional emails often carry sensitive customer data like phone numbers, UPI IDs, or even partial payment information. Without secure email sending practices in place, you risk exposing your customers to phishing, fraud, and data breaches.
Cart abandonment
Over 69% of online shopping carts are abandoned—a challenge every eCommerce business faces. A delayed cart abandonment email can lead to lost sales and missed opportunities to win back customers.
Bounce handling
Transactional emails can bounce for various reasons like invalid addresses, full inboxes, server issues, and more. If left unmanaged, these bounces can damage your sender reputation and lower your email deliverability.
Why Zoho ZeptoMail for ecommerce emails?
Dedicated infrastructure
Your transactional emails deserve their own exclusive space, separate from marketing emails. With ZeptoMail, you get dedicated infrastructure designed to send only important transactional emails. This means better email deliverability and zero mix-ups.
Security first, always
Your customers trust you with their sensitive information—so security isn't optional. ZeptoMail offers advanced security features to safeguard your emails, prevent phishing attacks, and protect your brand from fraud.
Smart bounce management
Bounced emails hurt your sender reputation, and ultimately, your email deliverability. With ZeptoMail's advanced bounce management, you can easily track, suppress, and resolve bounce issues—ensuring your emails always stay on the right track.
Land in inboxes, not spam folders
A transactional email that lands in spam is a lost opportunity and a frustrated customer. With ZeptoMail's robust email infrastructure, your emails reach inboxes every time, keeping your brand reputation strong and your customers happy.
Unmatched speed and deliverability
Timing is everything in ecommerce. Whether it's an order confirmation, payment receipt, or shipping update, your customers expect instant emails. With ZeptoMail, your emails are delivered at lightning speed, ensuring customers stay informed and engaged.
Affordable and scalable for businesses of all sizes
ZeptoMail offers pay-as-you-go pricing that fits any businesses—you only pay for what you send, with no monthly charges or hidden fees. Whether you're a growing business or handling a seasonal sales surge, ZeptoMail's infrastructure is built to handle any volume with ease.
Unlock the power of ZeptoMail: The 8 C's you need to know!
ZeptoMail is designed for managing transactional emails end-to-end for your ecommerce business. Let's see what you get when you use ZeptoMail.
Create
We're focused on creating a great customer experience—you can easily create a ZeptoMail account for your business in no time.
Categorize
Segregate different types of transactional emails using ZeptoMail's Mail Agents. With Mail Agents, you can easily organize and track your transactional email performance without a hassle.
Customize
ZeptoMail has prebuilt templates for different types of the transactional emails essential for your ecommerce store. You can easily use them, edit them, or customize them based on your business needs.
Control
Nothing beats teamwork! With ZeptoMail, you can invite users, control user activity, and add restrictions based on their role. Every user action is recorded so it can be monitored by the Postmaster (Admin).
Compliance
ZeptoMail ensures end-to-end security at every level. From account access to email transmission, we ensure your emails and customer information are always protected. Our security practices strictly adhere to industry standards and compliance requirements.
Collect reports
Gain comprehensive insights into opens, clicks, bounces, and deliveries—all in one place. With ZeptoMail, you can securely download reports to make data-driven decisions for your business.
Compare
ZeptoMail offers custom reports that provide detailed insights to compare the performance of your different Mail Agents. Analyze them, optimize engagement, and fine-tune your email strategy effortlessly.
Compatible
ZeptoMail easily integrates with ecommerce platforms like WooCommerce and Magento in minutes, ensuring seamless email delivery without the complex setup.
The essential transactional emails you can't afford to mess up
Your ecommerce business thrives on timely transactional emails and marketing emails. With ZeptoMail, you never have to worry about these important emails arriving in recipient inboxes:
Welcome emails
Cheerful welcomes are a beginning to building stronger relationships with customers.
Account & password reset emails
A frustrating login experience can lose you a sale. Make resets smooth and instant.
OTP emails
Ensure that your customers can securely receive OTPs for verifying an account.
Order confirmation emails
Give customers instant peace of mind—no more “Did my order go through?” worries.
Shipping update emails
Keep them excited, not anxious. Real-time updates ensure they know exactly where their package is.
Abandoned cart emails
Turn “almost” buyers into paying customers with well-timed nudges.
Payment receipts/invoice emails
Send professional, clear invoices, and avoid unnecessary customer support queries.
Thank you emails
Being grateful to your customers can light up their day and make them want to purchase again.